If you’ve ever watched What Not to Wear, you know that Stacy and Clinton and their team work miracles with not only helping people to dress a lot better, but to also emit an air of confidence.

Branding and design is just like fashion. Potential customers will judge your company and credibility based upon how the design looks, just like people judge you based on how you dress. Design is a very important part of any business plan, and if you don’t take it seriously and use an expert, your business and/or personal brand will suffer. Read the rest of this entry »

The following is a short list I’ve compiled of mistakes that some make when designing and building a website. In most cases, these things shouldn’t be done, however, there are always exceptions. The key is to seek guidance from an expert. A web professional who remains updated on standards and best practices should be able to give good insight as to what would benefit or hinder your web endeavors. Read the rest of this entry »

We do a lot of customized WordPress installations here at Camp Creative Group. Most of the time, if a website needs a Content Management System (CMS), WordPress is sufficient enough. There are so many great things built in to it, and it is so extendible by plugins that are available through the community, that we can do almost anything with it without pulling our hair out. It is very simple to use, as well, so we know our clients’ hair will remain intact as well. Read the rest of this entry »

Of course, everyone has different tastes and styles that they prefer. Designer A may be good at one thing, while Designer B could be good at another, and they are both still considered good designers. I’ve taken all of this into consideration and created this completely objective list of things that I think make someone a good designer, leaving the actual design of things – their taste and talent – out of it. These are things that are usually known or assumed, but I have elaborated on their meaning and how they can apply. Read the rest of this entry »

Film Garden Entertainment is an award-winning production company that has worked for a variety of networks, including ABC, The Discovery Channel, FOX, Animal Planet, Spike, and MSNBC. They came to us in need of a new website and logo to refresh their image. We are in the midst of working on their website, however we have found a winner for the logo. We started with their ideas and information specific to their project and went through several phases, as with any design project, there is a certain process to be followed. Read the rest of this entry »